SHIFT's eLearning Blog
Our blog provides the latest best practices, tips, insights and thought leadership on modern corporate training, eLearning and mLearning.
How often have you sat through a course dazed and dumbfounded because you couldn’t figure out what to focus on? How often have you sat through an entire presentation squinting your eyes because you couldn’t make out from your fifth-row seat what the trainer had crammed into a sliver of space near the bottom of the screen? Sadly, such horror stories are not uncommon because even the most well-meaning of instructional designers have been guilty of creating cluttered and messy eLearning screens where the message is lost in the din of images, icons, text, charts, and graphs that are stuffed in together. A hotchpotch of visual elements not only clutter the screen but also tax learner’s patience and ultimately, their ability to learn something meaningful from your course.
eLearning designers are often the unsung heroes of effective online learning experiences. They have the powerful role of being the ones that build the content provided by the subject matter expert into a robust and engaging narrative for the learner. However, getting there isn't easy. If you are just staring out, you aren't going to become an expert in day one. But if you follow some expert advice, your road to success will be much smoother. These is a compillation of somethings we wish we knew when starting out as new eLearning deisgner.
With the impressive array of content available from online sources and beyond, it’s no longer necessary to create everything from the bottom up. It’s also not feasible to do everything yourself when technology and everything else moves so quickly. Content curation allows Instructional Designers to use existing material while putting their spin on it to give learners added value.
A lot of research actually goes into a well-designed eLearning course. And like it or not, instructional designers have to dig deep into the psychology of learners, specifically how they learn and what affects their learning.
Powerful writing is required for powerful eLearning. This eBook will help eLearning developers master the art of writing and tap into the power of words to create memorable courses.
Organizational learning, and not just only the product innovation, determines the success of the organizations in the long run. In the era hyper-competitive market, innovative features and benefits are not enough to differentiate an organization from its competitors. The features can be imitated in no time. Several examples of corporate failures and success remind that corporate learning is required not just to improve productivity and reduce errors, but to survive and build and sustain competitive advantages. For instance, after a first mover advantage, Nokia lost its market share to newer players like Apple and Samsung. Similarly, Google captured a significant market share in the Internet search market, and it has still sustained its dominance for an extended period. Organizational learning or lack of it is one of the major factors for the result in both the instances.
When it comes to corporate training, one of the biggest mistakes that companies often make is that they start putting together training plans based on perceived training needs. The result: Training programs are not based on a proper needs assessment, and therefore these are highly ineffective. In this article, we’ll take a look at the importance of evaluating corporate training needs; and then we’ll offer some best practices on how to conduct such an assessment.
Embracing and adapting to a changing landscape is not easy unless you know the rules to play by. Times-they-are-a-changin’. As it is with everything else in life, change is imminent also in the field of corporate learning. The present L&D scenario is vastly different from what it was just a decade ago. In this rapidly-changing landscape, the old order has given way to the new, and only the agilest and adaptable can survive and thrive.
Are your eLearning courses GREAT or just good enough? With so many poorly designed and written courses out there, it can make a mediocre design look decent. However, setting yourself by being one truly high-quality course producer means you’ll be in more demand, command better pay and be more effective.