SHIFT's eLearning Blog

SHIFT's eLearning Blog

Our blog provides the latest best practices, tips, insights and thought leadership on modern corporate training, eLearning and mLearning.

By: Karla Gutierrez

July 20th, 2017

When Designing Microlearning, Keep Macro in Mind

corporate training

From the learners’ perspective, macro learning involves a larger time commitment, a focus on specified learning objectives, and is often used when choosing to engage with content that is largely unfamiliar. In contrast, microlearning is something that can be done on your phone, in the subway on the way to work. It is quick and focuses on specific pieces of information or skills. eLearning professionals are currently grappling with these two types of learning as if they are not interrelated. However, an effective strategy embraces microlearning within the broader paradigm of the system in which it occurs. 

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By: Karla Gutierrez

July 18th, 2017

These Are The Secrets To Keeping Your Training Department Relevant in the Digital Age

corporate training

A lot has changed with the advent of the World Wide Web in general, and smartphones in particular. We now each have access to a mini-supercomputer in our pocket, with a vast potential for learning. This technology and the wealth of information it can provide by linking to the Internet has fundamentally changed the nature of education and training. Is it any wonder that learners can’t stay focused when the course being offered is a series of PowerPoint slides, delivered by an instructor in a darkened room? Something has got to change. And it’s not going to be the learners. It must be the fundamental nature of the training itself. 

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By: Karla Gutierrez

July 4th, 2017

Maximize the Impact of Your Training Programs: Match Business Needs to Training Goals

corporate training

The strongest starting point for designing your online training programs is to understand the business needs and desired organizational results that underlie the training initiative, and then create your goals and tracking metrics accordingly.

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By: Karla Gutierrez

June 13th, 2017

Corporate Training Needs Assessment: Going About It the Right Way

corporate training

When it comes to corporate training, one of the biggest mistakes that companies often make is that they start putting together training plans based on perceived training needs. The result: Training programs are not based on a proper needs assessment, and therefore these are highly ineffective. In this article, we’ll take a look at the importance of evaluating corporate training needs; and then we’ll offer some best practices on how to conduct such an assessment.

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10 Writing Strategies that Drive Up Learner Engagement

10 Writing Strategies that Drive Up Learner Engagement

Powerful writing is required for powerful eLearning. This eBook will help eLearning developers master the art of writing and tap into the power of words to create memorable courses.

By: Karla Gutierrez

June 8th, 2017

7 New Rules of Workplace Learning (And yes, #2 is true!)

corporate training

Embracing and adapting to a changing landscape is not easy unless you know the rules to play by. Times-they-are-a-changin’. As it is with everything else in life, change is imminent also in the field of corporate learning. The present L&D scenario is vastly different from what it was just a decade ago. In this rapidly-changing landscape, the old order has given way to the new, and only the agilest and adaptable can survive and thrive.

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By: Helen Eagleton

May 17th, 2017

How to Overcome the Workplace Skills Gap with eLearning

corporate training

Digital technologies are making a tremendous impact on the global economy, demanding workers with extremely specialized and high-level skill sets. Such technology is growing and changing so rapidly that colleges, universities and other traditional education systems can no longer meet the demand for such highly qualified staff. The difference between the skills employers need and those offered by job seekers only seems to be growing.  As this skills gap continues to expand, employers must look outside of academia for the solutions they need. eLearning, or using electronic media such as the Internet to access educational content outside of a traditional classroom setting, has the potential to transform workplace education. By providing more easily accessible and targeted training on a changing array of in-demand skills, e-learning might be just THE thing your company needs.

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By: Karla Gutierrez

May 9th, 2017

How to Succeed with Blended Learning - A Complete Guide

corporate training

"The obvious advantage of the blended learning solution is that learning becomes a process rather than an event" Caroline Gray There are a number of definitions of Blended Learning, but all of them have some common elements. They describe Blended Learning as initiatives that: Include a combination of approaches, technology-driven as well as conventional (face-to-face) Contain a mix of medium – video, audio, in-person lectures, etc. Combine multiple pedagogical approaches, such as behavioral, constructivism and cognitive, to produce desired learning outcomes

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By: Karla Gutierrez

May 2nd, 2017

Learner Experience Mapping: Building Personalized “Learner-centric” Experiences

corporate training

The term “Experience Mapping” isn’t a new one – it’s been around for a long time in retail sales settings. For instance, brick-and-mortar retailers have for years focused on providing their customers the best “experience” possible during shopping, by focusing on aspects such as product availability, price competitiveness, a variety of selection, “airiness” and openness of their shop floors, cleanliness, etc. 

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