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18 Mind-Blowing eLearning Statistics You Need To Know


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It's no secret that the training landscape has changed dramatically over the past ten years as eLearning and mobile technologies have gone from early-adopter novelties to mainstream essentials.

Still, there are plenty of traditional companies out there who aren't buying all of the eLearning hype or can't convince their boss or HR team to experiment in the brave new world of eLearning. 

So we've rounded up more than a dozen powerful stats that are sure to be eye-openers, if not total mind-changers.

1. In 2011 77% of American Corporations were using online learning (in 1995 this number was only 4%).  This means the number of companies using online training methods is dramatically increasing mainly because technological barriers are diminishing and customer priorities are shifting away from stand-alone training courses. 

2. Corporate training alone is a $200 billion industry. eLearning represents $56.2 billion of this. This will grow into a $107 billion market by 2015. (GIA – Global Industry Analysts). This way, we can say corporate eLearning is one of the fastest growing, and, we believe most promising markets in the education industry. 

3. The eLearning market is now more than 13 years old (the word “e-learning” was coined in 1998).  Since then, eLearning has continued its rapid evolution and radically changing the training industry... View this infographic.

4. The US and Europe account for over 70% of the global eLearning industry. The fastest growing market, however, is Asia Pacific, with eLearning revenues expected to grow at an annual rate of 20%. 

5. eLearning is the second most important training method within organizations, with companies increasingly moving towards blended learning and eLearning, rather than instructor led training sessions. The global market for eLearning is forecast to hit over $100 billion by 2015, with growth from the benefits of reducing operational costs, flexibility and simple training programs.

6. It's a fact than an increasing number of firms are relying on learning technology to help their business move forward.  According to 2011 Towards Maturity Benchmark Survey, 72% of the 600 companies surveyed said that learning technologies such as eLearning and mobile learning helped their business adapt more quickly to change, an increase of 11% on last year.

7. According to New Ambient Insight Report, the Asian eLearning market is expected to reach $11.5 billion by 2016. It is revealed that the 2 countries with the highest growth rates in the world are Vietnam and Malaysia, with 44.3% and 39.4% respectively. Following closely behind these countries are Thailand, Philippines, India and China, with 30%-35% growth rate.

8. 4,600,00 college students are currently taking at least one of their classes online and by 2014 this number will increase to 18,650,000. By 2019, half of ALL classes will be done online. Watch this video

9. eLearning is generally shorter than classroom training on the same subject by up to 25-60% (according to Brandon Hall, 2001 and Rosenberg 2001).

10. In 2011, 51% of companies delivered at least one training session via eLearning to over 50% of their employees, comprared to 39% in 2010.  And for 76% of companies, the most popular delivery method of eLearning is blended learning. The 47% already using this approach are planning to intensify usage. (European Survey 2011)

11. According to the National Research Business Institute, 23 percent of employees leave for lack of development opportunities and training. The costs associated with losing talent, including money, lost productivity, recruitment expenses and training investments, have been well documented.

12. Main Business driver for eLearning: 85% of every dollar spent on classroom training is spent delivering it (instructor time, travel, etc).

13. eLearning is proven to increase knowledge retention by 25% to 60%. Corporate eLearning Exploring a New Frontier, WR Hambrecht.

14. “Less than 18% of corporate eLearning courses are on topics specifically related to an eLearner's job.  Only 23% of corporate learning organizations target their programs to external customers. Only 13 % of corporate learning organizations target their programs to suppliers.” Corporate University Xchange's Pillars of e-Learning Success

15. Corporations save between 50% and 70% when they replace instructor-based training with eLearning (IOMA 2002). Training with  eLearning means that courses can be delivered into shorter sessions and spread out over different days so that the business would not lose an employee for entire days at a time. Additionally, it improves productivity as employees no longer need to travel or fight rush-hour traffic to get to a class.

16.  According to Towards Maturity Report 2011,  eLearning courses were the most popular learning technology that year, used by 80% of employers.

17. Instructor Led training loses ground to eLearning moving from 70% of training delivered to 62%. Self-study e-learning (asynchronous) is on the rise now accounting for 15 % of all training delivered. This is a two-fold increase from just one year ago..." (2006 ASTD Industry Report)

18. Not surprisingly, the more advanced forms of eLearning are much more popular among larger firms and companies that are technology-savvy. At Fortune 500 firms, 73.6 percent of technology-delivered training comes through networked, online methods.  (

Which of these eLearning statistics was the most surprising to you?

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Hi Karla, great post thank you for useful eye openers. Would you happen to have or know where I can get the % figures of adoption between 95 and 2011 (as per point 1). I am interested to plot the curve, as I am not sure if it is straight line or major up turn in past few years. Thanks Ken
Posted @ Saturday, December 01, 2012 3:44 AM by Ken Jones
Hi Ken! Thanks for your comment! Unfortunately we don't have that percentage you need to know. We got this specific statistic from Znanja, an eLearning software company. You can contact them for the original information.
Posted @ Tuesday, December 04, 2012 4:39 PM by karla gutierrez
Neat selection of statistics. I like it. What can be considered is the growth figure of the Asian countries' e-learning trends, as well as the profits that the online learning industry is bringing. Best regards.
Posted @ Wednesday, December 12, 2012 2:55 PM by Aleksandra
Great statistics. The most surprising figure were those of th percentage growth of e-learners and the fraction of money spent in logistics in a face to face class. I am happy to be a part of this industry . A number of times I find people still groping in the dark for adequate information about e-learning. For them I would share this
Posted @ Tuesday, December 25, 2012 12:38 AM by Kajal Sengupta
Thanks for providing this mind Blowing eLearning Statistics.
Posted @ Monday, May 06, 2013 1:56 AM by LMS elearning
"The US and Europe account for over 70% of the global e Learning industry" now thisis something that is really an eye opener..I knew that E learning was reaching heights but this stats is simply amazing...For all those out there who wants to be part of this virtual world like me try this
Posted @ Wednesday, July 24, 2013 11:29 PM by Dan Brown
Thanks Carla. Is there a latest stats for 2013. I like no 5,6 and 15.they are really surprising. 
In this tough economic situation e-learning is a boon for corporates, producing savings in millions in less time. No wonder this market is going to grow 
Posted @ Thursday, July 25, 2013 5:51 PM by Cirrus e-learning
You can earn more but you need to make sure that nothing is compromise. This might be your strategy. You'd work quicker and get more jobs. This may result to poor quality because you are looking at quantity. If you increase selling price then you are obligated to do more and better at what you do. Whatever it is your main goal in business is to satisfy customers to hold a reputation of good service in the industry.
Posted @ Monday, July 29, 2013 1:53 AM by David @ car insurance
Great facts training and learning. We see everyday that this industry is growing. These are important facts that companies should know so they don't stay behind on their training.
Posted @ Friday, August 09, 2013 3:30 PM by Sam
This somehow be of big help for ll of us and we should learn something a lot for us.
Posted @ Wednesday, August 14, 2013 10:32 PM by pmp classes online
Thanks Karla for this wonderful insight. Can you also help by giving an insight into as to what is the consumer psychology in e-learning adoption in major global markets?
Posted @ Wednesday, August 21, 2013 10:10 AM by Rohit Mittal
yeah right. I do agree with you too right then and i am sure I can always make this mid blowing elearning statistics.
Posted @ Saturday, August 24, 2013 9:10 PM by Vertical and Horizontal markets
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