SHIFT's eLearning Blog

SHIFT's eLearning Blog

Our blog provides the latest best practices, tips, insights and thought leadership on modern corporate training, eLearning and mLearning.

Karla Gutierrez

Karla is an Inbound Marketer @Aura Interactiva, the developers of SHIFT.

By: Karla Gutierrez

May 30th, 2017

How to Stimulate Learner Emotions to Make Maximum Impact in eLearning

eLearning

It is easy to figure out the connection between emotional arousal and attention if you first understand the three distinct systems involved in the act of paying attention to specific stimuli. These systems, as listed below, are located in different regions of the frontal lobes:

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By: Karla Gutierrez

May 25th, 2017

Want to Design Emotional eLearning? Understand The Role of Emotions in Learning First

eLearning

Learning has deep roots in our emotions. Plato knew this 2,000 years ago, but it is only recently that neuroscientists have discovered conclusive evidence to support this premise.  Science all along knew that emotions are triggered after the brain processes the information it receives. (We knew this too, from experience.) Now a revolutionary study by Dr. Shlomo Wagner of the University of Haifa has proven that a person’s emotional state directly influences how his/her brain processes information. Emotions are either pleasant (positive) or unpleasant (negative). When a person experiences positive emotions, the person learns well. When the person experiences negative emotions, the learning is not so effective. According to Dr. Wagner, the brain responds differently to different emotions.

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By: Karla Gutierrez

May 23rd, 2017

The 5 Worst Types of eLearning Courses and How to Fix Them

eLearning

There are A TON of eLearning courses out there, and to say some aren’t great, is a complete understatement. With the technology to design courses easily accessible to everyone, there tends to be more quantity than quality. To avoid having your own courses slip into this undesirable category, make sure you aren’t creating any of these worst types of courses: 

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By: Karla Gutierrez

May 18th, 2017

5 Rules for Creating Scenarios in eLearning

eLearning

As eLearning designers, we must all deal with dull, insipid content that brings out the yawns, both in you and the learners. And then there are those complex, technical topics that leave you and the learners overwhelmed. These are the topics you dread to tackle and your learners, loathe to go through. Yet, the onus is on you to create swashbuckling courses out of such dreary content. You must not only make learners sit through a course with such dull or complex content but also ensure they leave the training room wiser, more knowledgeable, and armed with a new skill.

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10 Writing Strategies that Drive Up Learner Engagement

10 Writing Strategies that Drive Up Learner Engagement

Powerful writing is required for powerful eLearning. This eBook will help eLearning developers master the art of writing and tap into the power of words to create memorable courses.

By: Karla Gutierrez

May 16th, 2017

The Essential Guide to Better SME Kickoff Meetings

eLearning

Author Ken Poirot once wrote:  “Wise people understand the need to consult experts; only fools are confident they know everything.” As wise Instructional Designers, it behooves you to accept the fact that you will not always know everything about the topic that you are about to design and develop a course for. As a result, you’ll likely need to consult Subject Matter Experts (SMEs) on specific topics.  While these experts may not be aware of the pedagogical pre-requisites of successful learning content, their inputs can be invaluable in providing you with the actual content for your eLearning courses. However, meetings with SMEs need to be planned and conducted with a defined strategy to meet specific objectives.

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By: Karla Gutierrez

May 11th, 2017

The Science Behind What Makes an eLearning Design Effective

eLearning

Design is not accidental; it is based on intentions and choices. It is inevitably great to put your heart into designing a course that looks "nice", but at the same time, you must ensure that your design is functional and effective. A beautiful design would be of no use if it were not able to communicate your message to the target audience.

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By: Karla Gutierrez

May 9th, 2017

How to Succeed with Blended Learning - A Complete Guide

corporate training

"The obvious advantage of the blended learning solution is that learning becomes a process rather than an event" Caroline Gray There are a number of definitions of Blended Learning, but all of them have some common elements. They describe Blended Learning as initiatives that: Include a combination of approaches, technology-driven as well as conventional (face-to-face) Contain a mix of medium – video, audio, in-person lectures, etc. Combine multiple pedagogical approaches, such as behavioral, constructivism and cognitive, to produce desired learning outcomes

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By: Karla Gutierrez

May 4th, 2017

Why Do You Need to Brand Your eLearning Programs (And How to Do It)

eLearning

Learning leaders, you have lessons to learn from the marketing pros. More specifically, you need to learn a tip or two on “branding.” If you thought branding is something that only FMCG manufacturers, car dealers, and luxury watch sellers need to practice, think again. With a pressing need to keep employees on top of industry knowledge and skills, you MUST ensure that your eLearning courses do not get lost in the crowd. You MUST make your courses visible. Else, your efforts go to waste. Or worse, your learners waste energy hunting around for content or learn inadequately.

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