SHIFT's eLearning Blog

SHIFT's eLearning Blog

Our blog provides the latest best practices, tips, insights and thought leadership on modern corporate training, eLearning and mLearning.

By: Karla Gutierrez

July 20th, 2017

When Designing Microlearning, Keep Macro in Mind

corporate training

From the learners’ perspective, macro learning involves a larger time commitment, a focus on specified learning objectives, and is often used when choosing to engage with content that is largely unfamiliar. In contrast, microlearning is something that can be done on your phone, in the subway on the way to work. It is quick and focuses on specific pieces of information or skills. eLearning professionals are currently grappling with these two types of learning as if they are not interrelated. However, an effective strategy embraces microlearning within the broader paradigm of the system in which it occurs. 

Read More

By: Karla Gutierrez

July 18th, 2017

These Are The Secrets To Keeping Your Training Department Relevant in the Digital Age

corporate training

A lot has changed with the advent of the World Wide Web in general, and smartphones in particular. We now each have access to a mini-supercomputer in our pocket, with a vast potential for learning. This technology and the wealth of information it can provide by linking to the Internet has fundamentally changed the nature of education and training. Is it any wonder that learners can’t stay focused when the course being offered is a series of PowerPoint slides, delivered by an instructor in a darkened room? Something has got to change. And it’s not going to be the learners. It must be the fundamental nature of the training itself. 

Read More

By: Karla Gutierrez

July 13th, 2017

First Steps to Implementing a Mobile Learning Program

Industry Trends

As someone involved with training programs, there’s a good chance you’ve come up against employees’ lack of interest. The learning world is changing, and there are new ways to increase engagement.  If you’re still not using mobile learning or using it in a small way in the workplace, it is a missed opportunity to boost employee engagement. 

Read More

By: Karla Gutierrez

July 11th, 2017

10 Types of Visual Content You Should Use to Increase Learner Engagement

eLearning | Instructional & Graphic Design

We love visuals. In fact, we are wired to respond more to visuals than to words. That is why we are so hooked to Pinterest and Instagram. This is also the reason why Facebook posts and tweets with images get liked and are retweeted the most. But as an Instructional Designer, what should interest you more is the fact that the human brain can process visuals faster than text. So if you care about creating more engaging eLearning, you MUST include powerful and engaging visuals in your courses. Visuals take away from the burden of reading through tomes of text, navigating language ambiguities, and making sense of jargons and complex sentence structures. Learn about the ten most useful tools that you can incorporate into your eLearning courses to get your content to stick and resonate with your audience: 

Read More
10 Writing Strategies that Drive Up Learner Engagement

10 Writing Strategies that Drive Up Learner Engagement

Powerful writing is required for powerful eLearning. This eBook will help eLearning developers master the art of writing and tap into the power of words to create memorable courses.

By: Karla Gutierrez

July 6th, 2017

Engage Your Audience: Embracing Strategies and Avoiding Roadblocks in eLearning

One of the most fundamental aspects of eLearning design is creating engaging content. Even with a captive audience, content that does not keep a learner cognitively and affectively engaged is not likely to leave an impact. Without this impact, any efforts to have learners apply what they have learned to new situations are likely to be minimal.  It is tempting to create flashy animations and related multimedia. However, flashy without substance creates shallow content that is not engaging or likely to cause a demonstrable change in behavior. There are proven strategies for engagement and multiple roadblocks to engagement. 

Read More

By: Karla Gutierrez

July 4th, 2017

Maximize the Impact of Your Training Programs: Match Business Needs to Training Goals

corporate training

The strongest starting point for designing your online training programs is to understand the business needs and desired organizational results that underlie the training initiative, and then create your goals and tracking metrics accordingly.

Read More

By: Karla Gutierrez

June 29th, 2017

5 Business Challenges You Want to Overcome Today (and How to Fix These With eLearning)

eLearning

You will be amazed what eLearning does besides presenting content online to your employees. Would you believe it if we said that eLearning would help you solve five of the most pressing business challenges you face today? In fact, we not only say this; we vouch for our claims. Learn about the most common challenges companies face today and how eLearning fixes them:

Read More

By: Karla Gutierrez

June 27th, 2017

How To Avoid Designing Cluttered eLearning Screens

Instructional & Graphic Design

How often have you sat through a course dazed and dumbfounded because you couldn’t figure out what to focus on? How often have you sat through an entire presentation squinting your eyes because you couldn’t make out from your fifth-row seat what the trainer had crammed into a sliver of space near the bottom of the screen? Sadly, such horror stories are not uncommon because even the most well-meaning of instructional designers have been guilty of creating cluttered and messy eLearning screens where the message is lost in the din of images, icons, text, charts, and graphs that are stuffed in together. A hotchpotch of visual elements not only clutter the screen but also tax learner’s patience and ultimately, their ability to learn something meaningful from your course.

Read More